{"id":924,"date":"2025-04-23T16:04:08","date_gmt":"2025-04-23T16:04:08","guid":{"rendered":"https:\/\/eng.pdn.ac.lk\/mgn\/?page_id=924"},"modified":"2026-04-06T03:23:47","modified_gmt":"2026-04-06T03:23:47","slug":"ma5500-business-communication","status":"publish","type":"page","link":"https:\/\/eng.pdn.ac.lk\/mgn\/ma5500-business-communication\/","title":{"rendered":"MA5500 &#8211; Business Communication"},"content":{"rendered":"\n<p>&nbsp;<\/p>\n<p><style>\n        body {\n            font-family: Arial, sans-serif;\n            background-color: #f9f9f9;\n            margin: 0;\n            padding: 0 0px;\n        }\n        .container {\n            max-width: 1000px;\n            margin: 30px 0;\n            background-color: #fff;\n            padding: 20px;\n            box-shadow: 0 0 10px rgba(0,0,0,0.1);\n        }\n        h2 {\n            color: #800000;\n        }\n        h3 {\n            color: #000000\n        }\n        .section-title {\n            background-color: #fff8dc;\n            padding: 10px;\n            margin-top: 30px;\n            border-top: 2px solid #800000;\n            font-weight: bold;\n            font-size: 1.2em;\n            color: #800000;\n        }\n        .content-block {\n            margin-bottom: 20px;\n        }\n        ol {\n            padding-left: 40px;\n        }\n        li {\n            margin-bottom: 10px;\n        }\n        .bold {\n            font-weight: bold;\n        }\n        .grey-box {\n            background-color:#fff;\n            padding: 15px;\n        }\n        .table-section {\n            display: flex;\n            gap: 20px;\n            margin-top: 20px;\n        }\n        table {\n            border-collapse: collapse;\n            width: 60%;\n            background-color: #fff;\n        }\n        th, td {\n            border: 1px solid #ccc;\n            padding: 8px 12px;\n            text-align: left;\n        }\n        th {\n            background-color: #fff8dc;\n            color: #800000;\n        }\n        .half-table {\n            width: 48%;\n        }\n        .text-left {\n\t\ttext-align: left;\n\t}\n\n\t.text-right {\n    \t\ttext-align: right;\n\t}\n    <\/style><\/p>\n\n\n<p><strong>Credits:<\/strong> 3 <\/p>\n\n<p><strong>Pre-requisites:<\/strong> None <\/p>\n\n<p><strong>Core \/ Optional:<\/strong> Optional <\/p>\n\n<p><strong>Aim(s):<\/strong>To provide the necessary tools to develop communication skills for effective business operations and professional conduct as engineering managers.<\/p>\n\n<p><strong>Intended Learning Outcomes: <\/p><\/strong>\n\n<ol>\n<li><strong>analyse<\/strong> audience and related modes of communication for different situations.<\/li>\n<li><strong>demonstrate<\/strong> communication skills in writing and presenting.<\/li>\n<li><strong>apply<\/strong> communication skills in negotiating and conducting business meetings.<\/li>\n<li><strong>use<\/strong> effective communication strategies for conflict handling and counselling.<\/li>\n<li><strong>demonstrate<\/strong> communication skills in facing and conducting interviews.<\/li>\n<\/ol>\n\n\n<p><strong>Course Content (Only main topics &amp; subtopics):<\/p><\/strong>\n<ol>\n<li><strong>Understanding Your Audience:<\/strong> Understanding yourself, perception, and getting to know your audiences.<\/li>\n<li><strong>Different Communication Modes for Business Situations:<\/strong> Communication choices in businesses; techniques of communications; nonverbal communications; listening and critical thinking.<\/li>\n<li><strong>Effective Writing for Business:<\/strong> Letters, memorandums; proposals; reports; volumes; text; and emails.<\/li>\n<li><strong>Business Presentation:<\/strong> Preparation for presentations; presenting; use of presentation aids.<\/li>\n<li><strong>Conducting Business Meetings:<\/strong> Agenda; the role of the chair and members; meeting minutes.<\/li>\n<li><strong>Business Negotiations:<\/strong> Laying the groundwork, mutual gain and win-win situations; complex issues and ethics.<\/li>\n<li><strong>Communications in Handling Stress, Conflict and Counselling:<\/strong> Controlling stress through communication, conflict handling, and decision making; manager as a counselor.<\/li>\n<li><strong>Interviewing Skills:<\/strong> Facing interviews; conducting interviews.<\/li>\n<\/ol>\n\n\n<p><strong> Time Allocation:<\/p><\/strong>\n<table>\n<colgroup>\n        <col style=\"width:60%;\">\n        <col style=\"width:40%;\">\n        \n    <\/colgroup>\n<thead>\n<tr>\n<th>Learning component<\/th>\n<th class=\"text-right\">Hours<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Theory<\/td>\n<td class=\"text-right\">14<\/td>\n<\/tr>\n<tr>\n<td>Small group activities<\/td>\n<td class=\"text-right\">31<\/td>\n<\/tr>\n<tr>\n<td>Assignments<\/td>\n<td class=\"text-right\">&#8211;<\/td>\n<\/tr>\n<tr>\n<td>Practical<\/td>\n<td class=\"text-right\">&#8211;<\/td>\n<\/tr>\n<tr>\n<td>Independent Learning<\/td>\n<td class=\"text-right\">105<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n<p><strong> Marks Allocation:<\/p><\/strong>\n<table>\n<colgroup>\n        <col style=\"width:60%;\">\n        <col style=\"width:40%;\">\n        \n    <\/colgroup>\n<thead>\n<tbody>\n<tr>\n<th>Assessment<\/th>\n<th class=\"text-right\">Percentage Marks<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Continuous Assessments\n<br>Small group Activities 30%, Individual reports &#038; presentations 20% <\/br><\/td>\n<td class=\"text-right\">50%<\/td>\n<\/tr>\n<tr>\n<td>Final Assessment<\/td>\n<td class=\"text-right\">50%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n<p><strong>Recommended Reading: <\/p><\/strong>\n<ul>\n<li>Locker, K. and Kaczmarek, S. (2003). Harvard Business Essentials: Business Communications. Harvard Business School Press.<\/li>\n<li>Malhotra, D. (2016). Negotiating the Impossible: How to Break Deadlocks and Resolve Ugly Conflicts. Pearson.<\/li>\n<li>Thill, J. V. and Courtland, L. B. (2017). Excellence in Business Communication. Pearson Education.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Credits: 3 Pre-requisites: None Core \/ Optional: Optional Aim(s):To provide the necessary tools to develop communication skills for effective business operations and professional conduct as engineering managers. Intended Learning Outcomes: analyse audience and related modes of communication for different situations. demonstrate communication skills in writing and presenting. apply communication skills in negotiating and conducting [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-924","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/eng.pdn.ac.lk\/mgn\/wp-json\/wp\/v2\/pages\/924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eng.pdn.ac.lk\/mgn\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/eng.pdn.ac.lk\/mgn\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/eng.pdn.ac.lk\/mgn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eng.pdn.ac.lk\/mgn\/wp-json\/wp\/v2\/comments?post=924"}],"version-history":[{"count":13,"href":"https:\/\/eng.pdn.ac.lk\/mgn\/wp-json\/wp\/v2\/pages\/924\/revisions"}],"predecessor-version":[{"id":2883,"href":"https:\/\/eng.pdn.ac.lk\/mgn\/wp-json\/wp\/v2\/pages\/924\/revisions\/2883"}],"wp:attachment":[{"href":"https:\/\/eng.pdn.ac.lk\/mgn\/wp-json\/wp\/v2\/media?parent=924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}